With cameras flashing, film rolling and volunteers performing, the Host Committee hosted a casting call on Monday afternoon that lasted from 4:30 PM to 7:00 PM. Super Bowl and Pro Bowl volunteers had the opportunity to try out for the Host Committee's upcoming media campaign. About 100 volunteers came to Land Shark Stadium to showcase their talent and convince our panel that they were the right choice.

The media coverage was great as various news outlets covered the casting call, including NBC 6 and CBS 4. Reporters emphasized the excitement that is building up towards Super Bowl XLIV and Pro Bowl 2010 with the start of the regular season still more than a month away. Here's the story that NBC 6 aired on their 7 0'clock news cast.


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The mission of the South Florida Super Bowl Host Committee is to prepare the South Florida region to host Super Bowl XLIV, the Record-Breaking 10th Super Bowl in South Florida, and to fulfill all bid obligations to the National Football League.


The South Florida Host Committee, together with the South Florida region, will work as one community utilizing national media coverage and increased tourism to: more effectively market our destination, increase the regional economy, encourage community involvement and support local business development.


Our community effort will create a better quality of life for all residents and position South Florida as the premier site to host future Super Bowls.




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