Here's our raw footage from the casting call - a little montage of what happened at the event. Volunteers who previously signed up with the Host Committee had the opportunity to try out for the Super Bowl/Pro Bowl commercial that will be shot in a month or so. Check out what it was like to be a part of it all.

Here are some photos taken from the Casting Call. Plenty of people showed up and displayed their passion to be a part of Super Bowl XLIV and the media campaign surrounding it.

With cameras flashing, film rolling and volunteers performing, the Host Committee hosted a casting call on Monday afternoon that lasted from 4:30 PM to 7:00 PM. Super Bowl and Pro Bowl volunteers had the opportunity to try out for the Host Committee's upcoming media campaign. About 100 volunteers came to Land Shark Stadium to showcase their talent and convince our panel that they were the right choice.

The media coverage was great as various news outlets covered the casting call, including NBC 6 and CBS 4. Reporters emphasized the excitement that is building up towards Super Bowl XLIV and Pro Bowl 2010 with the start of the regular season still more than a month away. Here's the story that NBC 6 aired on their 7 0'clock news cast.

We're holding a casting call at Dolphin Stadium todat at 4:30pm for our Super Bowl/Pro Bowl commercial. That commercial will air during football season. If you want to be part of it, come on out. Watch this blog for updates on how our Hollywood moment went.

The picture you're looking at may not be very exciting. Truth is, it isn't.

But for the South Florida Super Bowl Host Committee, it's a thing of beauty.

Here's why: Over the past couple of nights here at Dolphin Stadium (also known as Land Shark Stadium for the Dolphins season), we recruited Volunteer Captains. These are the folks who will lead all of our volunteers, thousands of them, through Super Bowl and Pro Bowl Week here in beautiful South Florida. If you're coming here for either game, chances are you'll see their smiling faces. They work hard and love their community.

In all, we were able to recruit more than 200 Volunteer Captains. Thank you to all of our terrific volunteers.

In case you're not up at 7:30 in the morning, we wanted to tell you about the Host Committee appearances on the Paul and Young Ron Radio show the last couple of weeks.

Longtime South Florida broadcaster Tony Segreto has been calling into the show and he's been joined on the air with members of the Host Committee.

Last week, Host Committee Chairman Rodney Barreto hit the airwaves with Tony. This week, it was Tony and former Dolphin great Nat Moore talking Super Bowl and Pro Bowl on the Paul and Young Ron Show.

Some of the topics covered by the two included the need for volunteers, the excitement of the Pro Bowl coming to town and the vast amounts of opportunities that will be available to South Florida residents.

Tony drove home the need for volunteers and how important it is to give back to the community. Nat expressed the excitement building up around the Pro Bowl coming to South Florida for the first time in 35 years and how special it is for the region. Both made it clear that the goal of the Host Committe is to produce the best Super Bowl and Pro Bowl possible so that we can continue to host these events.

Here's the audio clip from the Paul & Young Ron Show that features Tony Segreto and Nat Moore at the seven o'clock hour. Click here.

Just wanted to show you this picture snapped with a Blackberry.

It shows crews at Dolphin Stadium already installing the cables needed for Super Bowl XLIV.

And it's only July!

You know, it seems like Super Bowl Sunday is so far away, yet 200 days can pass by so fast. The work the Host Committee has ahead is exciting and a little frightening at the same time. After all, there is nothing like watching the fruits of your labor materialize into two of the biggest prime time games in the sporting world: Pro Bowl 2010 and Super Bowl XLIV.

Our commitment to the NFL has been to prepare South Florida for the Super Bowl, something few cities have had the opportunity to do, and this is our record tenth Super Bowl. We look forward to meeting those goals set by the NFL and bringing another great Super Bowl to the tropical destination that is South Florida. And when it's all over, we know you will help us make South Florida shine!

All of the Host Committee departments are working in full force to meet the goals set by the NFL and it can't go without saying how passionate the staff and interns have been day in and day out.

The Volunteers Department has continued its efforts to recruit a total of 6,000 to 8,000 volunteers by January - they are ahead of schedule and have secured over 2,500 volunteers already. Those interested in volunteering for the Host Committee can always visit our site and help represent your community.

The Communications Department has been reaching out to local and national media outlets in order to gain exposure and spread the word about Super Bowl XLIV and Pro Bowl 2010. Not to mention, social networking, like this blog, has been a huge platform in updating sports fans about both games.

Our Community Outreach program has been very active in assisting local small minority and women-owned businesses through the NFL Emerging Business Program. This program helps stimulate growth in the local economy as well as promote diversity in the business sector. Other initiatives, like the NFL Youth Education Towns (YETs) and other community-enhancing activities, have been undertaken by the Community Outreach Department in an effort to assist in bettering the community socially, financially and environmentally.

Last but not least, our Marketing Department has been working diligently to create relationships with various companies and media outlets in order to gain the necessary funding to carry out the Host Committee's duties and continue the awareness process on the road to Pro Bowl 2010 and Super Bowl XLIV. Our sponsors continue to grow by the week and we are glad to have a solid group of supporters on our side.

In essence, Super Bowl Sunday may be 200 days away, but here the groundwork started months ago. We want to bring the best Super Bowl possible to South Florida and that can only be done through hard work and commitment each and every day. The clock is ticking and we are making sure every moment counts.

The Host Committee is proud to say that it now has over 1,000 fans on Facebook thanks to the enormous support we have received from football fans all over. It seems like the numbers on our social networking sites continue to grow each and every day. Whether its followers on Twitter, fans on Facebook or visitors on this blog, the numbers keep going up the charts when it comes to social media for us.

If you have not become a fan on Facebook or haven't begun following us on Twitter, please do so by going to the links below:

Our next social networking goals include getting to 1,500 followers on Facebook and 500 followers on Twitter. It's only mid-July and people have begun to talk about football and Super Bowl XLIV already. Now you can stay in touch with football and its path to the world class game that is the Super Bowl, which will be played on February 7th, 2010, by following us. And don't forget, Pro Bowl 2010 will be played here in South Florida - We'll keep you informed on that too as January 31st, 2010 nears.

On Thursday, July 16th, the Super Bowl Host Committee staff and board members met to discuss the latest updates regarding the Super Bowl and the committee's efforts involving the Pro Bowl. Guests in attendance included Chairman Rodney Barreto, Bruce J. Colan, Nicki E. Grossman, William B. Talbert III, Bryan Wiedmeier and many other honorable board members.

Our agenda covered a wide range of tasks the Host Committee has accomplished. Whether it was the communications department's accelerated media relations or the volunteer department's ahead-of-schedule recruiting efforts, the board was impressed at the vast amount of work that has been done in recent months. And there's a lot more to come.

To recap: the Host Committee is still recruiting thousands of volunteers and more are joining our effort every day. The marketing department has done a fantastic job in creating relations with various companies, all of which can be found on the sponsors page on our website. As for the communication department's achievements, the social networking initiative has led to almost 1,000 fans on Facebook, about 200 followers on Twitter and over 300 visitors on this blog.

Don't forget to tell your friends and family that Pro Bowl 2010 and Super Bowl XLIV will be coming to South Florida. You can follow us for the latest updates on Twitter and Facebook so you can stay informed. Pro Bowl 2010 will be played on January 31st, 2010 and Super Bowl XLIV will be held on February 7th, 2010 - both games will be played at Dolphin Stadium.

The Super Bowl Host Committee is getting a lot of positive media coverage as football season nears. In our latest media spot, Rodney Barreto, the Chairman of the Host Committee, and Leslie B. Nixon, the Director of Volunteer Services, were both featured in an article in In Focus Magazine.

In Focus Magazine is a publication that discusses the career and lifestyle of multi-cultural professionals. The Host Committee is proud to be comprised of a diverse staff that include all walks of life. It's great to be featured in a publication that fits the profile of the Host Committee and its constituents.

To read the full article, click here.

Here at the Host Committee we've been keeping track of the time until the two prime time NFL events of the season: Pro Bowl 2010 and Super Bowl XLIV. As of July 14th, Pro Bowl 2010 is officially 200 days way from kicking off in South Florida. (That also means Super Bowl XLIV is 207 days away, but who's counting?)

It will be the first time in 30 years the Pro Bowl is being played outside of Hawaii and 35 years since it's been hosted in South Florida. The game will be played at Dolphin Stadium on January 31st, 2010 at 7:30 PM.

For more information regarding the Pro Bowl and ticket inquiries, visit the Host Committee web site by clicking here.

Rodney Barreto, the Chairman of the South Florida Super Bowl Host Committee, was featured in a Dallas Morning News article regarding Super Bowl XLV, which will be held in North Texas in 2011. He discusses the financial state of the Host Committee, the alluring destination that is South Florida and many other Super Bowl related topics.

Click here to see the full article.

The Host Committee Staff along with the help of over 30 volunteers attended seven different 4th of July events. Events were held all throughout the tri-county area, from Bayfront all the way to Delray Beach and as far west as Weston. The Committee was able to gain interest from over 430 individuals looking to volunteer. This made the fourth of July a great success as the evening was capped off by spectacular fireworks all throughout the area.

We are always looking for people who are interested in making Pro Bowl 2010 and Super Bowl XLIV a success in South Florida. If you, or someone you know, is interested in joining the Super Team, then visit the volunteers section of our web site at

Empleados del Host Committee, junto con la ayuda de mas de 30 voluntarios asistieron siete eventos durante el 4 de julio. Los eventos se celebraron en todo el area tri-condado, desde Bayfront Park hasta Delray Beach y Weston. El Host Committee gano el interes de mas de 430 personas que desean ser voluntarios para Super Bowl XLIV. Este resultado hizo que el 4 de julio fuera un gran exito. Como de costumbre los fuegos artificiales fueron espectaculares en toda la zona y culminaron la noche.

Siempre estamos buscando personas interesadas en hacerse Embajadores de Pro Bowl 2010 y Super Bowl XLIV en el Sur de la Florida. Si usted, o alguien que usted conoce, está interesado en ingresarse en el Super Team, a continuación, visite la sección de Voluntarios de nuestro sitio web en:


The mission of the South Florida Super Bowl Host Committee is to prepare the South Florida region to host Super Bowl XLIV, the Record-Breaking 10th Super Bowl in South Florida, and to fulfill all bid obligations to the National Football League.

The South Florida Host Committee, together with the South Florida region, will work as one community utilizing national media coverage and increased tourism to: more effectively market our destination, increase the regional economy, encourage community involvement and support local business development.

Our community effort will create a better quality of life for all residents and position South Florida as the premier site to host future Super Bowls.

What do you love most about South Florida?


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