It's official, and its hard to believe.
Super Bowl XLIV is only 100 days away from kicking off in South Florida for a record-breaking 10th time. There is no doubt that it all builds up from here. We may not know which two teams will face off on February 7th, 2010, but we do know it will be a showdown for the ages.

And if things couldn't get any more more exciting, South Florida will host the 2010 Pro Bowl the week before Super Bowl, on January 31st, 2010. Put these two together and South Florida will be the Mecca of the pro sports world in just a few months. Fans from all around will descend on Dolphin Stadium to rejoice in the spectacle of two prime time sporting events. It will truly be a memorable moment in South Florida history.

So stay tuned and follow us on our incredible journey to the 2010 Pro Bowl and Super Bowl XLIV. Check us out on Facebook, Twitter and on this blog for the latest on Super Bowl and Pro Bowl.

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Read all about it. South Florida is ready for the 2010 Pro Bowl.,0,7967393.story

A huge honor for South Florida Super Bowl Host Committee Chairman Rodney Barreto.

He has been awarded the Key to the City of Miami in recognition of his leadership.

The honor was presented at City Hall on Thursday October 22 by Miami Mayor Manny Diaz.

It honors Mr. Barretto for being the driving force behind several South Florida Super Bowls and the annual Big Orange New Year's Eve Celebration, among many other accomplishments. Besides his role as Chairman of the Super Bowl Host Committee, Mr. Barreto is also Chairman of the Florida Fish and Wildlife Conservation Commission.

The Host Committee is proud to be recognized through the leadership of Mr. Barreto and will continue to put all of our efforts towards preparing South Florida for two of the biggest games in all of American sports: Pro Bowl 2010 and Super Bowl XLIV.

It's hard to believe. Kickoff for the 2010 Pro Bowl is only 100 days away!
(That also means Super Bowl XLIV is only 107 days from now.)
Make sure you're here to see the best of the best play in the NFL's All-Star Game at Dolphin Stadium.

Tickets for the 2010 Pro Bowl are on sale now!
Click here to see all your favorite NFL stars at this year's Pro Bowl in South Florida.

It's already week seven of the season and teams have begun to pan out as contenders and pretenders. The New Orleans Saints have enjoyed great success with their undefeated start to the year. They face off against a tough Miami Dolphins team with the dynamic Wildcat offense in their arsenal. And the Host Committee will be at Land Shark Stadium continuing our campaign to promote Pro Bowl 2010 and Super Bowl XLIV.

Over the course of three Miami Dolphins home games, we have distributed in excess of 600 media guides to local, national and international media members. In particular, two Monday Night Football match-ups have been the highlights of our efforts, when the Dolphins played against the Indianapolis Colts and New York Jets - two teams with plenty of playoff potential.

Now on Sunday, the attention stays on South Florida as another legitimate postseason team marches into town. No matter the outcome of the Saints-Dolphins game, there will be plenty of excitement on both sides from teams with high playoff hopes.

Rest assured, there will be a small reminder lying on the desktops of the media members pointing at the reality that Super Bowl will be coming back to South Florida for a record-breaking 10th time, coupled with the Pro Bowl just one week before.

There is no doubt that there will be plenty of buzz surrounding Sunday afternoon at the game.

Are you interested in being a part of a winning team as a volunteer for the Super Bowl and Pro Bowl? The South Florida Super Bowl Host Committee is looking for volunteers to join us, and we will be recruiting at Sawgrass Mills on Saturday, October 24th.

Now is the time to get on board to be a part of the greatest day in American sports!

Click here for the South Florida Super Bowl Host Committee's October Newsletter!

We've reached our goal of recruiting 6,000 volunteers for Super Bowl XLIV and Pro Bowl 2010, but we're not finished yet. We are now hoping to get another 2,000 before our Nov. 30th deadline.

With your help, we should have no issues exceeding our goals yet again.

If you're interested in being an Ambassador for the record-breaking 10th Super Bowl in South Florida and the first Pro Bowl on the mainland in 30 years, please contact us at 305-614-7564.

Click here for our official press release.

Sign up here to join NFL Commissioner Roger Goodell at the Host Committee Kickoff Luncheon on December 7th!

FYI, tickets MUST be purchased in advance, no tickets sold at the door.

Tickets for the 2010 Pro Bowl are on sale now!

Click here to see all your favorite NFL stars at this year's Pro Bowl in South Florida.

Ticket and Media Information coming soon.

Volunteer Recruitment Rally at the Aventura Mall.

NFL SVP of Events Frank Supovitz addresses the Miami Chamber Luncheon

National coverage on Telemundo


MIAMI– October 12, 2009 – Telemundo, a leading producer of innovative and high-quality content for Hispanics in the U.S. and around the world, announced today that it was named the exclusive Spanish-language television media sponsor for the South Florida Super Bowl Host Committee in support of Super Bowl XLIV, taking place February 7th, 2010 at Dolphin Stadium in Miami, Florida and for the Pro Bowl 2010 on January 31, 2010, also held at Dolphin Stadium.

“We are proud to play a part in the Super Bowl excitement as the big game returns to South Florida next year,” said Don Browne, President of Telemundo. “Partnering with the South Florida Super Bowl Host Committee for these two major NFL games is a perfect collaboration, as the US Hispanic audience has always relied on Telemundo to be the ultimate destination for sports.”

Telemundo will work with the South Florida Super Bowl Host Committee, the liaison between the National Football League and the local South Florida community in the planning and executing of Super Bowl XLIV.

The South Florida Super Bowl Host Committee will support multiple community events that the National Football League is sponsoring.

Telemundo will have a presence at these events which include: Super Kids/Super Sharing, NFL Yet’s, One World, Rebuilding Together, Habitat for Humanity, Play 60 Challenge, Super Learning, and Emerging business.

“This is an exciting partnership, and one we’re proud to be a part of,” said Rodney Barreto, Chairman of the South Florida Super Bowl Host Committee. “Telemundo has an expansive reach, and they’ll do a terrific job of connecting with football fans all over the world.”

This year’s Super Bowl marks South Florida’s tenth year as a Super Bowl host city, making South Florida the host city with the highest number of Super Bowls to date. South Florida is also welcoming the Pro Bowl to Dolphin Stadium after having been in Hawaii for thirty years.







Tickets to the first Pro Bowl game on the mainland in 30 years go on sale at 7:00 PM ET tonight, the National Football League announced today.

The 2010 Pro Bowl will be played on Sunday, January 31, 2010 and televised live on ESPN at 7:30 PM ET from Dolphin Stadium in South Florida, also the site of Super Bowl XLIV a week later on Sunday, February 7.

Ticket prices range from $50 to $195 and may be purchased on NFL.COM and TICKETMASTER.COM or by calling 800-745-3000.

Fans will have the opportunity to see 86 of the NFL’s brightest stars who will descend upon South Florida to help kick off the most-anticipated week in sports leading into the Super Bowl.

Prior to the game, ticketholders will be able to check out the new free NFL Gameday Fan Plaza, the NFL’s festival area at Dolphin Stadium that also will be open on Super Bowl Sunday. NFL Gameday Fan Plaza will feature musical acts, player appearances and autograph opportunities, the largest assortment of NFL merchandise, and refreshments. The national championships of the NFL’s FLAG Tournament of Champions also will take place on a specially designed turf field in the heart of Gameday Fan Plaza on Pro Bowl Sunday preceding the game.

The Pro Bowl had been played annually since 1980 at Aloha Stadium in Honolulu, Hawaii the week following the Super Bowl. The Pro Bowl will return to Hawaii for the 2011 and 2012 games.

The 2010 Pro Bowl will be the first played prior to the Super Bowl and only the second Pro Bowl played in the same city as the Super Bowl. The Los Angeles Coliseum hosted the first Super Bowl on January 15, 1967 and the Pro Bowl the following week.

LARRY FITZGERALD of the Arizona Cardinals was last year’s Pro Bowl MVP. Fitzgerald caught two touchdown passes, including the go-ahead score with 4:03 remaining, as the NFC rallied to defeat the AFC, 30-21, in front of a sold-out crowd at Aloha Stadium. The Vikings’ ADRIAN PETERSON led the NFC in rushing with 48 yards on 8 carries and one touchdown. ELI (New York Giants) and PEYTON MANNING (Indianapolis Colts) were the first brother quarterbacks to play against each other in the Pro Bowl. Eli completed 8 of 14 passes for 111 yards and one touchdown. Peyton was 12 of 17 for 151 yards and one touchdown.

The AFC and NFC squads are each comprised of 42 players with 21 offensive and 17 defensive players plus four specialists. A 43rd “need” player will be chosen by the head coach and must be a cornerback, defensive end, linebacker or long snapper. The coaching staffs of the losing teams in the AFC and NFC Divisional playoffs with the best regular season record will serve as the coaching staffs of the AFC and NFC teams.

The Miami Dolphins, Florida’s Blood Centers and the American Red Cross, South Florida Region need the help of Dolphins fans to score a Touchdown for Life, presented by Publix, a one-day 12-hour blood drive at Land Shark Stadium on Tuesday, October 20th from 7 a.m. to 7 p.m. Fans can help the Miami Dolphins reach their goal to collect as many pints of blood as possible.

During this inaugural blood drive, participants will get to meet players, cheerleaders and alumni, get autographs and gain access to a behind-the-scenes look at Land Shark Stadium - including access to the field and tours of the Dolphins locker room.

The first 1,000 registered participants will receive a free ticket to the December 27th Miami Dolphins game against the Houston Texans, a free Miami Dolphins blood drive t-shirt and two $5 Publix coupons, all courtesy of Publix. These first 1,000 registrants will also be recognized in a pregame ceremony. Additionally, the day will feature entertainment such as live music, video games and magic acts.

To learn more about the Touchdown for Life event, fans should go to

Tickets for the 2010 Pro Bowl go on sale to the public at 7 p.m. Monday.

Game: January 31, 2010

Where: Dolphin Stadium

Cost: $50 to $195

Information:,, or by calling 800-745-3000.

Now is your chance to see the best of the best as the 2010 Pro Bowl is played right here in South Florida. The NFL's All-Star Game is being held at Dolphin Stadium on Sunday January 31st, 2010.

That's the week before Super Bowl XLIV.

It's the first time in 30 years the Pro Bowl is played outside of Hawaii, and it's the first time in 35 years that it's been in South Florida.

Get your tickets now to watch the NFL's best at the 2010 Pro Bowl!

Sharing is caring for the NFL's Super Kids-Super Sharing program.

Local schools have an opportunity to team up with the National Football League, South Florida Super Bowl Host Committee and the Miami Dolphins to make a difference in the lives of local children. They can join in Super Kids-Super Sharing, a community initiative that puts books, sports equipment and board games into the hands of children in need.

Soon after the holiday season, participating schools will get a chance to collect new or gently used items. On January 28, 2010 school volunteers will deliver donated items to the NFL Youth Education Town at Gwen Cherry Park in Miami. Representatives from the NFL, Miami Dolphins and South Florida Super Bowl Host Committee will be on hand to greet and thank students and organizers.

To sign up or learn more, contact Susan Groh, NFL Environmental Program, at (401) 732-1551 or by email at

Super Kids-Super Sharing is part of the NFL's rapidly-growing environmental initiative for the Super Bowl. NFL Environmental evaluates the environmental impacts of Super Bowl activities and works with the local community to develop and implement cost-effective and sustainable projects to address them. This is accomplished through solid waste management, material reuse, food recovery, greenhouse gas reduction, and tree plantings and other community projects.

It's never too early to start thinking where you'll park for the 2010 Pro Bowl and Super Bowl XLIV. Click the link for some helpful information.


The mission of the South Florida Super Bowl Host Committee is to prepare the South Florida region to host Super Bowl XLIV, the Record-Breaking 10th Super Bowl in South Florida, and to fulfill all bid obligations to the National Football League.

The South Florida Host Committee, together with the South Florida region, will work as one community utilizing national media coverage and increased tourism to: more effectively market our destination, increase the regional economy, encourage community involvement and support local business development.

Our community effort will create a better quality of life for all residents and position South Florida as the premier site to host future Super Bowls.

What do you love most about South Florida?


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